Franz-Michael Binninger is President of the H:G University of Health & Sport, Technology & Arts, Germany and Director of the Institute for Retail at the University of Applied Management (UAM), Germany. He studied Business Administration at the University of Passau with emphasis on marketing and statistics and received his Ph.D. with the OBAG (E.ON) Award for outstanding scientific work.

Before working at the H:G and the UAM, Dr. Binninger possessed many years of management experience as CEO, Managing Director, Senior Consultant and Business Analyst in middle-sized companies of different sectors.

His research activities focus on retail management, market research, consumer behavior, and management and diffusion of innovations.